Understanding how to get more plays on Spotify is key for artists who want to grow their audience and get visibility of their Spotify account on the biggest streaming platform.

With millions of tracks uploaded daily, standing out takes more than great music it takes strategy, persistence, and using Spotify’s tools to your advantage.

More plays mean more chances to get discovered by users, get on playlists and connect with a wider audience.

No matter if you’re an indie artist or already established, these 10 tips will help you get more streams, reach new listeners, and make the most of Spotify’s massive reach.

9 Effective Methods on How to Get More Plays on Spotify

Here are the 10 tips you need to know to get more plays on Spotify:

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2. Optimize Your Spotify Account

Your Spotify profile is your digital shopfront – where fans and Spotify playlist curators come to learn more about you.

Create a Professional Spotify Artist Page

Your Spotify artist profile should reflect your brand and style. Use high-quality visuals like a professional profile picture and header image that match your music.

Use Spotify for Artists to keep your profile up to date and track analytics like your top tracks, demographics, and listener trends.

Use Spotify Codes to Engage

Spotify codes are a simple way to make your music more accessible. Each track, album, or playlist has a code that fans can scan to start listening instantly.

Share these codes on your socials, print them on merch, or include them in email campaigns.

For example, you could add a Spotify code to your album art or concert posters and direct fans straight to your music.

3. Make Great Music That Resonates

Getting more Spotify streams starts with music that resonates with your audience. Promotion and strategy are important but nothing beats a track that listeners can’t get enough of.

Quality Is Not Optional

To grow on Spotify it starts with making great tracks that resonate. Whether you’re an indie artist or part of a label, listeners are attracted to music that feels real and emotional.

Focus on your sound by investing time in songwriting, collaborating with other Spotify artists, and getting real feedback before you release music.

Share demos with a trusted group of people to see what works and what doesn’t.

Make Tracks That Fit Playlists

To get on Spotify playlists your music needs to fit the mood and theme of the playlists. For example, if you’re going for chill or upbeat playlists structure your track to fit those vibes.

Remember Spotify curators are always looking for tracks that fit in with the rest of the content.

Well-crafted tracks not only increase the chance of getting on editorial playlists but also encourage repeat listens which means more plays over time.

4. Get on Spotify Playlists

One of the best ways to get more Spotify streams is to get your tracks on playlists. These can be user-generated or Spotify’s own playlists and each has its benefits.

Pitch to Spotify’s Editorial Team

Spotify’s editorial playlists are curated by Spotify’s team of experts and getting on one can boost your visibility big time. Here’s how to pitch:

• Use Spotify for Artists to submit your unreleased tracks at least a week before they go live.
• Fill out all the metadata fields, genre, mood, and instruments used.
• Write a clear concise pitch that explains why your song is good for specific playlists.

Getting on editorial playlists can get you more streams on Spotify and put your track in front of new ears.

Collaborate with Independent Playlist Curators

Independent playlists are created by Spotify users or third-party curators and can get you steady streams. Here’s how to work with them:

• Research relevant curators by searching for playlists in your genre.
• Send a message with a personal note, a link to your track, and why it’s good for their playlist.
• Build relationships for future opportunities.

Independent playlists are a way for artists to grow their Spotify audience without needing music industry connections.

Get on User-Generated Playlists for More Spotify Streams

Many users make playlists for personal or community use. You can get on these playlists by:

• Talking to your fans on social media and asking them to add your music to their playlists.
• Sharing your Spotify link with your followers and asking them to add your tracks to playlists they’ve made.
• Running contests or challenges where fans are creating playlists with your music.

5. Create Your Music Collections

Making music collections is a great way to get more streams while showcasing your music alongside songs that sound like you.

This allows you to create a unique listening experience for a specific audience and make your music stand out.

Blend Your Tracks with Popular Songs

Your music collections should feel smooth and balanced. Adding your tracks to popular songs in the same genre or mood will give listeners a cohesive experience.

For example, if you’re an electronic artist, adding your music to well-known electronic tracks will give your collection a pro feel and make it more appealing.

Promote Your Collections

Promotion is key to getting streams from your music collections.

Share your curated collections on social media, talk about them during live events or streams, and feature them in your newsletters to reach a bigger audience.

You can also leverage other platforms like Amazon Music to highlight your playlists, directing fans back to Spotify for a cohesive music experience.

6. Use Social Media to Promote Your Music

Social media is one of the most powerful tools for artists who want to get more plays on Spotify.

Instagram, TikTok, and Twitter provide a direct way to reach listeners, promote your music, and connect with fans.

Share Content That Links to Your Music

Posting regular content is key to driving traffic to your music. Share behind the scenes of your songwriting or recording process, snippets of your new tracks, or even a sneak peek of your new music video.

These posts can include a Spotify link to send your Spotify followers straight to your music.

Using Instagram Stories or TikTok to showcase your music and how it fits into current trends can also get you more exposure.

Collaborate with Other Artists on Social Media

Collaboration is a way to reach new audiences. Work with artists growing Spotify to create content that features both of your music.

This could be live sessions, cross-promotions, or a collaborative playlist. When you both share this content with your Spotify followers it expands your reach and gets new listeners to your Spotify profile.

While Spotify is a leader in the streaming platforms space, cross-promoting your tracks on other platforms like Apple Music can further broaden your visibility and attract more Spotify listeners to your work.

7. Master the Spotify Algorithm

Spotify’s algorithm is key to getting more streams on Spotify.

When your music performs well, it’s more likely to be featured on Spotify’s algorithmic playlists, like Discover Weekly and Release Radar, giving you a massive opportunity to reach new listeners.

So focus on creating music that resonates with your listeners. Tracks that reduce skip rates and get repeated listens are way more likely to get the algorithm’s attention.

Get your fans to save your tracks to their Spotify playlists or share your music and that will boost engagement even more.

By aligning your actions with the algorithm you can increase your reach and get more Spotify plays.

8. Run Targeted Spotify Ads

For artists looking to get more plays on Spotify, using Spotify Ad Studio is a great way to do it.

Spotify’s advertising platform lets you promote your music to listeners who are most likely to like your tracks. This targeted approach means your investment is reaching the right people.

Spotify Ad Studio offers several ad formats, including audio ads, video ads, and sponsored songs. 

Audio ads play between tracks for free-tier users, so you can introduce your music with a personal touch.

For example, if your music is indie rock, you can target Spotify users who regularly listen to similar tracks. That way you’re more likely to get more streams on Spotify from people who like your music.

9. Visuals and Music Videos

Visuals and music videos can take your promotion to the next level, and get more eyes on your music, and more Spotify streams.

Why Music Videos for Spotify Streams

Music videos are a great way to promote your music. A good music video grabs attention, keeps fans engaged, and gives your audience another way to connect with your work.

For example sharing clips from your video on social media platforms like Instagram or TikTok can drive people to your Spotify page and get them to stream the track.

How to Use Visuals for More Streams

Here’s how you can use visuals to get more Spotify plays:

• Short Teasers for Social Media: Post 15-30-second clips of your music video on Instagram Reels or TikTok to get people curious and drive them to your music on Spotify.
• Collaborate with Other Artists: Feature artists or work with videographers to create something different. This will not only enhance your video but also get you in front of new listeners through collaboration.
• Behind-the-Scenes Content: Fans love to see the process. Post clips of your video shoot or design process on your social media to build hype and get people to stream your music.

Promote Across Streaming Platforms

To get the most out of your visuals share on YouTube, embed on your website, and post across your socials. Include a Spotify link in your captions so people can easily find and stream your track.

Combining good visuals with consistent promotion is a winning formula to get more Spotify streams and grow your audience.

Benefits of Having More Spotify Plays

Having more plays is good for artists looking to grow on the platform.

• More Impactful Music Releases: Higher play counts get your releases noticed by playlist curators and listeners. Visibility means credibility and opens up future opportunities.
• More Power to Your Playlists: As your plays grow your own playlists get more popular and you can add your tracks to other popular songs. More influence and a loyal following.
• More Fan Interaction: More plays means more people are finding and sharing your music and it creates a snowball effect that grows your audience.
• Algorithm Love: Tracks with higher play counts get promoted by the Spotify algorithm and get added to curated and algorithmic playlists like Discover Weekly.

By thinking about these benefits artists can use their Spotify plays as a springboard to long-term growth.

Conclusion

If you are an artist and you want your music to be heard by a broader audience probably you wondering how to get more plays on Spotify.

Getting more plays on Spotify is all about combining good music with a good music release strategy.

From optimizing your Spotify profile and collaborating with artists to using playlists and engaging with fans on social media, each step is important in growing your streams.

Use Spotify for Artists to track your progress and adjust as you go.

With consistency, creativity, and a focus on connecting with listeners you can build your audience and get your music heard. Start implementing these today and watch your Spotify plays grow!

Frequently Asked Questions

How do I get more listeners on Spotify?

Make great music, use cool cover art, and share your Spotify link on social media. Collaborate with other artists, pitch to playlists, and engage with your audience to grow your listeners.

How much does Spotify pay per 1000 streams?

Spotify pays around $3 to $5 per 1,000 streams depending on the country of the listener and the type of subscription.

How do I get more popular on Spotify?

Promote your tracks on social media, submit to playlists, and engage with fans online. Consistent releases and collaborations with other artists will make you more visible and popular.

How do people get so many streams on Spotify?

Artists focus on playlist placement, social media, and collaborations. Some also use Spotify Ads or hire marketing.