Everyone loves Instagram these days, and nobody can get enough of Instagram followers. There are other factors to consider when it comes to your engagement rate, but there’s nothing more OG than Instagram followers. 

Back in the day, when you were just using your Instagram profile to share pics with your friends and family, your Instagram followers still mattered, and they were still the thing that you looked at every morning when you opened your Instagram profile. 

These days, Instagram incorporates the credibility of Instagram followers with other things like Instagram story views, likes, and comments, but if you don’t have a lot of Instagram followers on your profile, then you aren’t going to be able to do really well. 

You might not think that a lot of thought is put into Instagram followers these days, but it definitely is. What is one of the first things you look at when you visit someone’s profile? You look at how many followers they have. 

If they don’t have a lot, then you immediately associate less credibility with their page and you either think that they are just starting out, or they have been at the Instagram game for a while, and for some reason haven’t been able to do really well.

The same approach can be applied to your Instagram profile. When people visit your account, and they see that you don’t have a lot of Instagram followers, then they are going to most likely not going to follow you. The bottom line is that you can’t underestimate the importance of Instagram followers, even with all the other factors to consider with your engagement rate.

So, you’ve got two choices, you can either manually do everything you can to try and get more Instagram followers for your Instagram profile, or you can buy Instagram followers. What’s the big deal with buying Instagram followers? Well, this is one way that people get around having to pay Instagram for business ads. Instagram has seen the merit in social media marketing and has wanted to get a big piece of the pie for themselves. 

They want their users to make money through brand collaborations, and influencer marketing, but they also want to make a pretty penny themselves. This is why they have introduced Instagram ads. If you have an Instagram business page, then you have most likely been asked if you want to create an Instagram ad campaign. You might be excited about the prospect but let us tell you that it’s more trouble than it’s worth. It’s going to cost you a lot of money in the long run, and it’s not going to yield the results that you might expect.

This is one of the reasons why so many people are now choosing to go elsewhere for their Instagram followers, and find a company that is prepared to charge a whole lot less for their Instagram followers than Instagram itself is. 

Being able to buy Instagram followers is an excellent way to stick to your budget yet give your profile the much-needed boost that it needs to do really well and stand out against its competition. It’s also a nice little way to stick it to the man and grow your Instagram profile despite the fact that you aren’t being roped into creating an Instagram marketing campaign.

So, at this point, we have probably convinced you beyond a shadow of a doubt to buy Instagram followers, and to do it right now. However, we have to pump the brakes a little bit, and talk about fake Instagram followers. 

The trouble with the social media marketing industry is that it is hugely unregulated. This means that there are just as many companies out there that aren’t offering their clients legit engagement, as there are companies that are. 

If you are a novice, then it’s going to be really challenging to figure out which of these companies are just trying to take advantage of you. They might look really good on the surface, but once you dig a little deeper, you will realize that they actually have their own agendas and are just trying to take your money and run.

If this is the case, then they will be offering you fake Instagram followers. Fake followers are fake profiles, or they have been created by an Instagram bot, that is going to automatically interact with your profile. 

Fake Instagram followers will be delivered to you straight away, and they will sit on your Facebook follower count, looking pretty good. However, this is going to be completely temporary. They are going to make your profile look good for a couple of days, and then soon after that, they will drop off.

Or the alternative is that they won’t drop off, but they aren’t going to do any interacting with your content, which is therefore going to mean that your engagement rate takes a really big hit. The last thing that you need right now is to undo all the hard work you’ve done when it comes to your engagement rate, so avoiding fake Instagram followers is your best bet.

Speaking of avoiding, let’s take a look at what you need to avoid when buying Instagram followers in general. The first thing that you need to avoid is a company that is selling their clients low-quality engagement. You will be able to tell that the engagement is low-quality because it will be associated with really quick delivery, and they will be able to guarantee a set number of followers for you every time. 

They will say that as soon as you pay for their services, they will send you the correct number of Instagram followers, and that’s all there is to it. However, it’s not this simple. Companies that offer their clients legit Instagram followers that are high-quality will need a couple of days to source them from real accounts, especially if you want only Instagram followers that are genuinely going to be interested in your content because they are actively looking for your industry online.

Another thing that you need to avoid when looking for a company to help you buy Instagram followers is one that is offering a low engagement ratio. We mentioned this a little bit above, and that is when they send you Instagram followers for your account, and they make your follower count look good, but they don’t do anything for your content. 

Whenever you publish a new image or video to your Instagram feed, they don’t like it, and they don’t comment on it. Instagram is constantly looking out for users who have a low engagement rate, and while they might not go as far as to suspend or even ban you, they definitely aren’t going to recommend you to new users or feature you on the Explore Page.

Lastly, you’ve also got to remember that for the most part, if you think that a company’s pricing is too good to be true, then it most likely is. On the other side of this, there is a small number of companies in the industry that continue to sell their clients fake engagement but charge a lot for it. The more time we spend in the social media market industry, the easier it will be to recognize these kinds of companies.

So, we have spent a lot of time talking about what to avoid when looking for a company to work with. Now, let’s talk about what a legit company looks like. There are many things to consider when being on the lookout for a legit company, and the first has everything to do with security. 

Sidesmedia has been independently tested and verified by reputable sites such as: Startup Info, Earthweb, Jeff Bullas and many more, which gives users the peace of mind they are high-quality company.

At the end of the day, when you are sharing personal information online, and putting your reputation on the line, then you definitely want to find a company that prioritizes security. The first thing they will need to do is have secured their website with HTTPS. 

This means that you can safely share personal information on the site, without worrying about whether it is going to be stolen. Next, you need to find a company that is transparent and honest about their pricing. Otherwise, you could be hit with hidden costs further down the track. 

You will also want to make sure that they find it easy to share real reviews about their features, have a lot of information on their website about how their features work, and have an FAQ section. 

The bottom line is that the more information you can glean from a company before you sign the dotted line, the better off you will be. Otherwise, there’s every chance that you could fall in with the bad guys come on and end up paying for services that are going to cost you in more ways than one in the long run.