Best Times to Post on TikTok for Maximum Engagement

With over 1.5 billion active users TikTok clearly establishes its dominance as one of the popular entertainment applications in the digital market. There is no doubt by joining that platform you can speed up your business growth. That is why knowing the best time to post on TikTok is important to stand out your content in the ocean of competition.

According to data, the average monthly usage of the TikTok app users worldwide is 23.3 hours. It presents an excellent chance to interact with a steady audience and promote your business globally.

Furthermore, learning how posting on TikTok at the right times can greatly enhance your TikTok promotion services marketing plan. Meanwhile, monitoring the platform regularly to understand the new trends and subcultures fills you with fantastic content ideas.

In this blog, you will learn all about good times to post on TikTok and identify the viral TikTok posting schedule to attract more users.

Best Times to Post on TikTok for Maximum Engagement

You should post on TikTok just before your audience opens the app to receive the most engagement as TikTok’s algorithm gives priority to fresh content. Establishing a posting schedule is going to be quite simple if the majority of your target audience is in the same time zone. However, attempting to reach a worldwide audience can drastically complicate matters.

As a sample, you can examine the business’s TikTok posting schedule for a worldwide audience in US Eastern Time. Others can convert the time zone as per their location:

6 a.m., 10 a.m., or 10 p.m. on Mondays

These hours work with US daily routines and reach a worldwide audience. For instance, it considers the times before lunch, before bed, and before school or work when users are looking through TikTok videos.

2:00 a.m., 4:00 a.m., or 9:00 a.m. on Tuesday

Individuals check TikTok both in the morning and late at night. By publishing at these times, you can make sure that when consumers open the app, new content is available for them.

7 a.m., 8 a.m., or 11 p.m. on Wednesday

You may catch users on TikTok before work or school and then again just before bed, if you publish videos at these hours.

9 a.m., 12 a.m., or 7 p.m. on Thursday

Posting videos on Thursdays around lunchtime, when your target audience could be browsing TikTok during their break, could increase the reach of your content.

5 a.m., 1 p.m., or 3 p.m. on Friday

Since some people may choose to watch alternative media (like streaming) or go out for a Friday night activity, more interaction in the early evening shows that viewership declines on Friday nights. On Fridays, post on TikTok earlier when more members of your target audience are on social media.

11 a.m., 7 p.m., or 8 p.m. on Saturday

On weekends, TikTok’s viewership declines. But if you plan your Saturday postings for late morning and late evening, you can get the most out of them.

7 a.m., 8 a.m., or 4 p.m. on Sunday

Plan your video for early Sunday release to reach those who go up early for an exercise, check social media before breakfast with pals, or simply like scrolling in bed in the morning.

How to Identify Your Optimal Posting Schedule for TikTok Post?

Now that you have explored the Best TikTok posting times per day it is time to understand how you can identify your account’s right time to post on TikTok to lure your audiences:

 Step 1: Sign up for your TikTok Business Account

Initially, you must ensure that you have created a TikTok Business account on the app. Switching between it and your own TikTok account is easy and free. Simply select Manage Account under Settings and Privacy, and then select Switch to Business Account. Along with other features, this grants you access to TikTok account metrics.

Step 2: Visit the analytics dashboard on TikTok

You need to visit your TikTok analytics. To access it, select the Creator Tools option in the upper right corner of your profile screen, followed by Analytics. Here, you can discover data such as the average watch time of video content and more TikTok insights that can assist you in deciding when to upload videos across time zones.

Step 3: Check the follower’s activities

To determine the ideal time to publish on TikTok, you should glance at the Followers tab at the top. Scrolling down from there will reveal a window labeled “Follower activity.”

For determining when your followers are most engaged, this is the ideal TikTok analytics window for use. It’s beneficial to consult these metrics on a frequent basis in order to figure out the ideal publishing plan for your business. You can then modify the content scheduling time whenever your audience’s behavior changes.

STep 4: Change time zones from UTC

Make sure to change any data to your local time zone because many TikTok graphs show time zones in UTC. For instance, 8 p.m. UTC is equivalent to 3 p.m. ET. Therefore, in order to maximize interaction, this account should try to publish around that time.

By logging into your TikTok account and choosing “View analytics” from your profile, you can easily access this data on a PC. The follower activity in your local time zone is displayed on this screen. Your data can be downloaded from the computer dashboard.

Step 5: Examine each post’s level of engagement

Go to the Content tab in your analytics dashboard to get more specific data on follower behavior. Data on specific postings from the previous seven days can be seen there, including:

• Total amount of hours spent playing
• The average amount of hours spent watching
• How many people have seen your video?
• The location of your video (either the For You page or your profile)
• The time and date that the videos were posted are also displayed on this tab.

You can determine the best time to post your TikTok videos to get the most views and interaction by merging your post statistics with follower analytics data.

After reviewing your statistics, you could discover that some postings perform better at specific times of the day than others. Finding the ideal TikTok posting hours for your company requires examining your own dashboard because each account activity can be quite customized. If you’re looking to buy TikTok followers, ensure your engagement strategy aligns with peak activity times for maximum visibility.

Conclusion

Now that you can determine some of the best TikTok posting times for your business. Start Building a stronger online community and increase your brand awareness by making sure as many people view your videos as possible.

Also, pay attention to your content quality, as there are fantastic influencers and small business owners who produce entertaining and captivating content. One of the best ways to get ideas for your brand is to watch their videos. Their work might serve as a starting point for you to modify the content to suit your brand. 

FAQs

What is the best day of the week to post on TikTok?

Regarding reach, Tuesday is the best day of the week to post on TikTok, with Thursday, Monday, and Friday following closely behind.

Does TikTok posting timing have any impact?

Yes, posting time has a great impact on your TikTok posts. Posting during peak TikTok activity hours is the most effective way to engage with your audience. Since the platform’s algorithm favors current and relevant content you’ll raise the likelihood that more people will view your work.

What are the optimal TikTok posting times for various Industries?

According to various Industries, the best time to upload to TikTok:

Restaurants: Monday to Thursday – 2 to 5 p.m.

Schools: Tuesday to Thursday – 11 a.m. to 3 p.m.

Lawyers: Tuesdays to Thursdays – 3 to 9 p.m.

Real Estate Agents: Tuesday to Thursday around 10 a.m.

How to use analytics via desktop to determine the best time to post your TikTok posts?

Use the following steps to determine when it’s ideal to upload using native TikTok analytics on a desktop: Visit tiktok.com to access your account. After you’ve clicked over your profile symbol, select Business Suite. Next, choose Analytics from the menu on the left.

Should TikTok videos be posted during the day or at night?

The location and habits of your audience are among the many variables that determine the ideal time to post on TikTok. You can decide the publishing schedule by using your TikTok analytics dashboard to discover when your followers are most active.