Published: November 19, 2024
Have you ever wondered how to get more followers on LinkedIn?
LinkedIn is a great tool for personal branding, thought leadership and growing your business.
But let’s be real, growing your followers can feel like a slow grind. Whether you’re promoting your own business, improving your LinkedIn profile or just connecting with more people, the key is to use smart strategies consistently.
This will show you how to build your followers, with tips, advice, and a strategy you can actually use.
Before diving into strategies, let’s talk about why followers are important.
Your followers represent your audience – the people who see your posts, share your ideas and help amplify your voice on the platform.
If you’re a business account, a strong following can drive leads, attract customers, and improve your brand’s search engine visibility.
For individuals, it’s a way to grow your professional network, showcase your expertise, and build relationships.
Whether you’re aiming for 1,000 or 10,000 followers, having a strategy in place makes all the difference.
Growing requires a mix of smart strategies and consistent effort.
From perfecting your profile to sharing content that resonates with your audience, these methods will help you attract more followers and grow your professional network.
Let’s explore actionable tips to make your LinkedIn presence stand out.
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A quick way to get your LinkedIn growth started.
Yes, LinkedIn profiles are searchable by search engines so people can find your LinkedIn page on Google or Bing.
Use keywords in your headline, About section, and job descriptions to increase your chances of being found.
For example, if you’re a graphic designer include phrases like “branding design expert” or “visual content creator.”
To grow your followers focus on your audience. Ask yourself: What type of content would they love?
Share content that educates, inspires, or solves problems. Posts like how-to’s, quick tips, or industry updates tend to do well.
Visual graphics like infographics or custom image collages can also boost your posts.
Try different formats like longer posts for storytelling or visual graphics for quick interaction.
Pay attention to which posts get the most likes, comments, and shares – these are your best posts and should guide your strategy.
If you want more followers, don’t just post and run. LinkedIn is a two-way street.
This type of active participation actively engages your network and encourages them to follow you back.
Being seen as an expert in your field is one of the quickest ways to grow your followers.
Share valuable content that shows your expertise and makes people want to learn from you.
Examples of thought leadership include:
Consistent thought leadership attracts new followers who see you as a source.
LinkedIn posts that include visuals get more impressions and interaction. Use tools like Canva to create graphics, slides, or custom designs that look professional.
Videos can also boost your organic reach, as LinkedIn’s algorithm favors them.
Remember, you don’t need fancy equipment to make great visuals. A clean design with clear messaging works just fine.
Your profile picture is the first thing people see. This isn’t the place for selfies or blurry images.
Choose a professional photo where you look approachable and confident – it sets the tone for how others see you.
For an added touch, include your LinkedIn profile link in your email signature to make it easy for others to connect with you professionally.
Your headline should do more than just state your job title. Focus on what you bring to the table or the value you provide.
For example instead of “Marketing Manager” try “Helping Businesses Grow with Data-Driven Marketing Strategies.”
The About section is your chance to tell your story. What do you do? Who do you help? Why do you love your industry?
Be brief but brilliant, and use clear language that resonates with your audience.
Instead of just static visuals, try sharing interactive media to strengthen your LinkedIn presence and make your content stand out. For example, upload slide decks, create carousel posts, or embed short videos explaining a concept.
Interactive formats not only make your posts more dynamic but also encourage viewers to spend more time on your content.
This added interest can lead to new followers who find your posts more valuable and worth following.
Polls are a great way to get your audience involved and interacting with your content.
LinkedIn polls allow you to ask your network questions, gather opinions, and start conversations.
For example, you can ask about industry trends, challenges people face, or fun professional preferences.
Polls encourage participation and every vote increases the visibility of your post and can bring in new followers. Keep your polls relevant and short and follow up with a post or comment with the results.
Create and share free resources like templates, checklists, or eBooks that solve a problem for your audience. For example, if you’re in marketing offer a simple content calendar template.
People love free valuable tools and sharing them makes your profile memorable and will have visitors follow you for more.
People love real-life examples that inspire them or teach them something new. Share a success story about how you or your company achieved a goal or how you helped a client solve a problem.
Use clear language and visual content like graphs or custom designs to make your story more compelling. This builds trust and shows potential followers why they should connect with you.
The time you post on LinkedIn can make a big difference in how many people see it. According to the studies, the best times to post are mid-week (Tuesday, Wednesday, Thursday) during business hours, especially between 10 am-12 pm.
Experiment with different posting times to see when your audience is most active. Use LinkedIn’s analytics to monitor performance and adjust your schedule accordingly.
LinkedIn allows you to feature a post at the top of your profile. Choose one of your best posts – something that got a lot of likes, shares, or comments – and pin it.
This way anyone visiting your profile will see your best work first.
Pinning great content gives visitors a reason to follow you and sets the tone for your expertise and professionalism.
Feature | Organic Growth | Paid Growth |
Cost | Free | $$$ |
Time to Results | Slow | Fast |
Content Quality | High – requires effort and creativity | Moderate – relies on paid ads |
Follower Authenticity | 100% real | May vary |
Best for | Building trust with your audience | Quick boosts for campaigns |
Consistency is the fastest way to grow followers on LinkedIn. Post regularly, share good content, and engage with your audience.
Using striking graphics and good headlines helps your posts stand out. And don’t underestimate the power of connection requests – a friendly personal note can go a long way.
Getting to 1000 followers is all about targeting the right people. Focus on your target audience by sharing content that’s relevant to them.
A mix of thought leadership posts, eye-catching visuals, and regular activity will get you there faster. Also, make sure your LinkedIn profile is complete and professional.
Time depends on your posting frequency, consistency, and how well you know your audience.
Most people see steady follower growth within 6–12 months if they are active and strategic.
The easiest way is to create content that speaks directly to your audience. Post helpful advice, answer questions, and share visual content.
Don’t be afraid to ask for follows in your posts – sometimes a simple call to action is all you need.
Growing your followers takes time, effort, and a good LinkedIn strategy. Build a great LinkedIn page, post content your audience loves, and interact with others.
Combine these efforts with thought leadership to show off your expertise.
Hopefully, you’ve learned how to get more followers on LinkedIn.
And if you’re looking for ways to speed up growth on platforms like Spotify, SidesMedia can be your go-to solution for reliable results.
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